After we agree the scope and quote, we turn your product information and requirements into a complete shooting plan and script. You can review the direction before production starts.
- 01Product story & audience
- The product features to demonstrate, the intended viewer and the use: brand posts, an ecommerce product page or paid-ad creative. We use the product information and claims you approve.
- 02Scenes & shot sequence
- The opening idea, product actions, setting and order of shots. We plan how the real product will be shown, rather than leaving the approach until the edit.
- 03Script, language & audio approach
- We support copy, scripts, spoken content, voiceovers and subtitles in any target language. We agree the language, expression style, recording format, versions and fees in the plan. Spoken content is optional; a multilingual brief does not automatically include an on-camera presenter or every recording version.
- 04Files & review checklist
- List finished films, cutdowns, hooks and selected footage separately, with the agreed formats, text/audio versions, usage and review rounds. A clip or opening variant is not counted as another complete film.
Your team approves the plan and script before filming. With the product received, we shoot and edit a draft cut for review, make the agreed revisions and deliver the approved final files digitally.